Assistant Brand Manager / Brand Manager Trần Minh Cảnh | ứng viên tìm việc Dược/Hóa chất/Sinh hóa tại Hồ Chí Minh
Tên trường: Foreign Trade University
Giai đoạn: 2009 -2012
Tên khoa: B/a
Địa chỉ: Hồ Chí Minh
Ghi chú học tập: - Join the contest “Students to start up business 2008” held by Business Forum Newspaper and write a business plan. - Join the contest “Scientific Research” and conduct a research on “Multi-level Marketing in Vietnam”. - Join the contest “Future Economist” and win the consolation prize. - Join the contest “Macroeconomics” and win the second prize.
Tên trường: Tân An High School
Giai đoạn: 2005 -2008
Tên khoa: High School
Địa chỉ: Hồ Chí Minh
Ghi chú học tập: - Be a good student for three consecutive years - Win a third prize of English
Tổ chức: TAM International
Giai đoạn: 01/2013 -09/13
Hình thức làm việc:
Chuyên môn: - Manage consumer health care product portfolio - Make annual Marketing plan and budget plan for the assigned brands - Cooperate with agencies to execute Marketing campaign - Develop & implement POSM plan & promotional plan - Communicate & coordinate brands activities with sales & other departments in the execution - Make evaluation for the implementation of all executed programs - Hold regular product training for sales - Go on field frequently to strengthen & maintain relationship with customers & collect market and competitors information - Manage Marketing Executives ...
Tổ chức: LG VINA Cosmetics
Giai đoạn: 08/2009 -12/2012
Hình thức làm việc:
Chuyên môn: - Prepare New Product Development Plan (NDP) whole year for the assigned brands - Coordinate with related departments to execute the NDP plan - Involve in the price-setting process to ensure expected profit margin - Make & execute monthly promotion plan - Make monthly sales forecast & coordinate with other department in term of products production & allocation - Work with Sales Team in sales related activities (promotion, display, sales volume, sales turnover…) - Hold regular product-knowledge training for Sales Rep. & Salesman - Collect competitor information & market feedback about the brand - Prepare yearly Marketing budget and Marketing plan (Product launch, re-launch) for the assigned brands - Cooperate with related departments to prepare materials (Print ad, leaflet, POSM…) for the Marketing plan - Work with advertising agency to execute the Marketing plan (Print ad, PR, TVC, digital, sampling, activation…) - Release monthly report on brand performance, activities review & next months plan - Control Marketing budget & release monthly budget report .....
Tổ chức: Dunlopillo World Vietnam
Giai đoạn: 12-2013 -8-2015
Hình thức làm việc:
Chuyên môn: - Be responsible for local & regional product development. - Conduct market surveys and competitors’ product and pricing analysis. - Regularly scan competitors and retailers for relevant product development insights. - Monitor and track performance of products, product portfolio and new product launches. - Regularly spend time exploring potential suppliers, exploring new product inputs. - Design, develop and improve existing or new products. - Work with Country Manager/Sales team in design of new product concepts. - Develop & deploy local marketing activities (product launch, promotion..) & trade promotion. ....




