Assistant Brand Manager/ Senior Media Planner Nguyen Anh Vu | ứng viên tìm việc Quảng cáo/Marketing/PR tại Hồ Chí Minh
Tên trường: HO CHI MINH University of Foreign Language – Information Technology
Giai đoạn: 2009 -2012
Tên khoa: Diploma of Foreign Language (English Major)
Địa chỉ: Hồ Chí Minh
Ghi chú học tập: Business English
Tên trường: HO CHI MINH University of Foreign Language – Information Technology
Giai đoạn: 2011 -2014
Tên khoa: The Degree of Bachelor International Affairs
Địa chỉ: Hồ Chí Minh
Ghi chú học tập: PR/ Event management
Tổ chức: Havas Media Vietnam
Giai đoạn: May 2013 -Up to date
Hình thức làm việc:
Chuyên môn: • Working with clients in Food and beverage, FMCG, Car and automotive, Finance & Banking, Pharmacy, Technology… from Havas regional or business Director. • Brainstorm and build up the strategy for the whole campaign. • Presentation, join the pitch with other agencies. • Educating and persuading client following up the creative concept of Havas team. • Media planning, proposal and media buying • Estimating KPI for the whole plan. • Managing the campaign, predicting risky, optimizing the campaign to reach KPI commitment. • Working as copy-writer (Facebook Ad text, Banner Ad text, Facebook Fan-page content, and PR content). • Strong experience in Facebook management. • Brainstorming to contribute creative ideas such as Mobile applications, Facebook applications, Video viral, Banner display storyboard and augmented reality… Key accounts: Carlsberg 2013: Launching new product Huda-Gold Support other accounts: TH True milk 2013 “Launching new products: Fresh drinking Yogurt, General spoon Yogurt, Probe Yogurt” Toshiba 2013 – Renew official Vietnamese Website Betadine (DKSH) 2013 Sanofi 2013: Telfast – Year-end digital campaign
Tổ chức: Moore Corporation
Giai đoạn: June 2011 -April 2013
Hình thức làm việc:
Chuyên môn: June 2011 to April 2013 Project manager: (September 2012 to April 2013) • Working closely with Managing Director and project team members to conduct co-sale Ad-network project, game affiliate system and other strategies. • Sale – support (handle ad-network campaigns, optimize campaigns, manage Facebook Fanpage, digging database). • Researching and collecting statistic in digital marketing industry. • Handling old clients. • Training and review new staff. • Support new members in meeting with clients Account executive: (June 2011 to August 2012) • Working and maintaining relationships with agency or direct clients day by day. • Strong knowledge in digital advertising tools such as Booking duration, PR online, Ad-network, Google GDN, Social media, SMS and email marketing. • Set up digital media plan depend on client’s brief, calculating KPI commits for campaigns • Meeting with clients to present Moore’s product or discuss in need. • Handling and executing the campaigns. • Responsible for project progress in term of planning, timeline and budget. • Analyzing the customer’s responses and making report for clients. • Brainstorming creative ideas to support client in need. • My clients: o Direct: VNG Corp. (123.vn, promotion campaign September, 2012) NCT Corp. (Lucky diamond game) BTS Corp. (Tho mo Platform) Chotot.vn Afoo Game Petrolimex … o Agency: Havas media Vietnam: • Planning digital campaigns for Hiruscar (DKSH), Highland coffee, Pho24, Citibank globally 2012 - 2013, Hyundai globally 2012,... • Executing and following the whole campaigns.
Tổ chức: Nowzone center
Giai đoạn: June 2010 -August 2010
Hình thức làm việc:
Chuyên môn: • Sold accessories in fashion store. • Managed inputs and outputs every day. • Supported Retail manager to operate some promotion campaigns.
Tổ chức: Thien Song Kim Travel Agency
Giai đoạn: May, 2009 -November, 2009
Hình thức làm việc:
Chuyên môn: • Offered and consulted tours in bound and out bound for customer (Foreigner mainly). • Searched or designed appropriate tours depend on customer requirements. • Arranged accommodations for customers in - need. • Airline ticket, open bus ticket services.




