Market Research Manager/ Marketing Manager/ Planning Manager Vũ Thị Anh Đào | ứng viên tìm việc Kinh doanh tại Hồ Chí Minh
Tên trường: University Of Gloucestershire – Uk
Giai đoạn: 2012 -2015
Tên khoa: Mba
Địa chỉ: Hồ Chí Minh
Ghi chú học tập: Master of Business Administration
Tên trường: International University – National University Of Ho Chi Minh City – Viet Nam
Giai đoạn: 2008 -2011
Tên khoa: Bachelor
Địa chỉ: Hồ Chí Minh
Ghi chú học tập: Major: Business Management in School of Business Administration. Several other courses: · Advance presentation skills & Improvisation (2010). · Time management & Planning skills - Watson Wyatt Vietnam (2009). · Stress handling in working environment (2008). · Negotiating and establishing relationship with clients (2008). · ISO understanding and implementation (2008). And market research services basic and advance understanding. AWARDS RECEIVED 4 scholarships in the top 10 students in the second, fourth, fifth and sixth semester of International University. First prize in Math in the province examination for excellent students (2001) Third prize in Math in the province examination for excellent students (2004) Valley’s scholarship for Excellent students in the South of Vietnam (2004)
Tổ chức: Masso Consulting (Masso Group)
Giai đoạn: Apr 2012 -2012
Hình thức làm việc:
Chuyên môn: Develop the Masso Consulting business unit within Masso Group both internally and externally. - Restructure the product portfolio. - Develop business unit marketing strategy to increase Masso Consulting awareness and position to increase sales. - Maintain relationship and service level with current clients. - Find new clients to increase revenue. - Supervise team in implementing the projects and ensure the product quality to clients.
Tổ chức: Unilever Vietnam
Giai đoạn: Apr 2011 -Apr 2012
Hình thức làm việc:
Chuyên môn: Support marketing team in Homecare categories (including Fabric Cleaning and Fabric Conditioner) regarding market research inquiries. - Evaluate monthly/quarterly market information (retail share, consumers buying behaviors, consumers’ perception) and give recommendations to marketing team concerning market trend and opportunities/threats. - Analyze Brand & Communications Tracking studies, provide updates and insightful summaries. - Track and review performance of brands against jobs to be done. - Actively build up analysis regarding share loss/ competitors highlights/ early signals of brand issues/ new market trends to utilize etc. - Consult marketing team about market research demands; design and manage research projects (qualitative/ quantitative) to fulfill those objectives within research budget. - Assist CMI Manager on Brand Audit/IBHT (Integrated Brand Health Tracking) analysis as part of the Brand Marketing Plan (Brand Audit and IBHT are the two biggest workshop in constructing the Brand Marketing Plan in Unilever). - Participate and actively lead several internal projects and workshops to develop the reputation of CMI.
Tổ chức: Kantarworldpanel (Formerly Tns - Taylor Nelson Sofres)
Giai đoạn: Feb 2009 -Apr 2011
Hình thức làm việc:
Chuyên môn: In charge of providing Consumer Panel service (the research service of Kantarworldpanel) and client servicing many clients across FMCG sectors such as Vinamilk, Nestle, LG Vina, New Toyo, Rohto Mentholatum, Bieersdorf etc. - Build the market research data, analyze the situation of the clients in long term and short term, prepare the presentations and give recommendations of what they should do in order to recover/improve their positions/ launch new products, variants etc. - Take care of clients’ matters and questions,prepare the contracts and deal with financial issues related to responsible clients. - Prepare templates for data delivery to clients and check the job of Account Analysts after they finished.
Tổ chức: 3A Pharmaceutical Co. Ltd
Giai đoạn: Jan 2008 -Jan 2009
Hình thức làm việc:
Chuyên môn: Support Logistic Director in revising and reconstructing the logistic process of the company and deliver the changes to related departments. - Go through, understand the logistics system and propose ideas to improve the efficiency and effectiveness of current system. - Write new logistics processes (inbound, value added service -VAS, outbound, order processing …). - Implement product segregation. - Change product code system; create new warehouses in Rhub system. - Take care of transferring knowledge and ideas to agency as well as training them about the new system. - Work in cost optimizing of the logistics system of 3A Co. in long term and short term.