Marketing Executive Vũ Hà My | ứng viên tìm việc Quảng cáo/Marketing/PR tại Hồ Chí Minh

Tổ chức: Piaggio Vietnam

Giai đoạn: July 2011 -present

Hình thức làm việc:

Chuyên môn: In charge of implementing BTL campaigns under MKT initiatives and function activities * Working closely with management, brand owners and influencing agencies to develop concept, manage within given budget and execute events for both brands Vespa and Piaggio * Supervising activation activities, products display * Handling POSM creative, color-proofing, production and delivery Achievements: * Successfully rolled out “Vespa Me, Style Me” holistic campaign which integrated paid media for pre-communication, recruiting contestants through road-show and activation, voting online, offline grand finale night * Successfully organized “Liberty by you” art event which received 3000 registration * Successfully organized the National Dealer Convention which was regarded as the most interesting yet professional one by dealers (under same budget with previous year) *Managed smoothly a 3-month promotion campaign (direct gifts, POSM, lucky draw events, bikes granting) involving 7 cross-function teams and 45 dealers nationwide.

Tổ chức: Ibm Vietnam

Giai đoạn: August 2010 -April 2011

Hình thức làm việc:

Chuyên môn: Participated in Internship Program * Coordinated 3 teams based in Vietnam, Singapore and Japan to implement the localization of IBM websites * Collaborated with IBM ASEAN B&C team to implement activities under Centennial Plan, Internal and External Communications: * Other support functions including research, report generation, event organization Achievements * Successfully managed the soft launch of ibm.com/vn (3 layers of the website in Vietnamese) * Coordinated New Year media roundtable * Executed from A-Z media event at IBM’s MoU signing ceremony with Vietnam National University

Tổ chức: Asian Americans/pacific Islanders In Philanthopy

Giai đoạn: June 2010 -August 2010

Hình thức làm việc:

Chuyên môn: VIET2010 (vietfellows.org) is a multifaceted effort to invest in the leadership of young Vietnamese Americans and engage the Vietnamese American community to improve quality of life, environment and health in Vietnam. •Supported the development and execution of the Engagement Fellowship Tour work •Provided administrative and logistical support