Marketing Executive Vũ Ngọc Tú Uyên | ứng viên tìm việc Bất động sản tại Hồ Chí Minh

Tên trường: RMIT International University Vietnam

Giai đoạn: 2012 -2015

Tên khoa: Bachelor

Địa chỉ: Hồ Chí Minh

Ghi chú học tập: Bachelor of Commerce

Tổ chức: Mesa Group F&b

Giai đoạn: 4-2015 -9-2016

Hình thức làm việc:

Chuyên môn: • Coordinate with Global and Regional team to plan and execute annually marketing plan, according to Global Brand Guideline. • Set clear and stretching KPIs for all digital activities and closely assesses the effectiveness of all digital marketing (SEM, SEO, GDN, Facebook Ads, PR online). • Manage and develop social media content (Facebook, Instagram, website) to ensure the consistency with Global Brand. Create online interactive activities to engage followers and timely respond to follower’s comments. • Work with Creative team to produce suitable marketing collaterals (brochure, standee, leaflet...) for promotion and LTO campaigns. • Deal with suppliers about the price and delivery schedule of printed marketing materials. • Build and maintain good relationship with the press, agencies and influencers to elevate brand image on top mind of customers. • Closely monitor and analyse marketing trends and competitor activities. • Create monthly report, providing the assessment of marketing campaigns (online and offline) and propose new ideas to enhance brand positioning.

Tổ chức: Trung Thu Group

Giai đoạn: 8-2012 -12-2014

Hình thức làm việc:

Chuyên môn: • Plan, budget and implement integrated marketing campaigns. • Run online advertising campaigns: PPC, Adwords. • Develop idea for marketing materials, including infographic, brochure, banner, leaflet... • Work closely with the leasing team to create promotional offers and announcement. • Create SEO-friendly content for website, blog posts and produce attractive storyboard for video marketing. • Manage social media platform (Facebook, Twitter, Instagram) to promote and engage with potential customers. • Brainstorm and execute online interactive activities (contests and games) in order to improve brand awareness among potential clients. • Produce PR articles, press kit, advertorial, newsletter, blog posts... to increase online awareness through social media, websites, and direct mailings. • Support Event management team in organizing and monitoring startup workshops and seminars. • Measure and report performance of all digital marketing campaigns, and assess against goals.

Tổ chức: Citypass Guide

Giai đoạn: 5-2012 -5-2013

Hình thức làm việc:

Chuyên môn: • Proposed offline and online (corporate website, facebook, youtube…) marketing to strengthen corporate brand positioning. • Managed marketing budget, and provided the management team with ongoing quantitative cost, benefits, and effectiveness analysis of all campaigns in particular projects. • Composed and edited engaging and high quality content for the company’s social media accounts (Facebook, Google Plus, Pinterest) and be the representative for company’s image. • Brainstormed and managed “I Love Vietnamese Food” photo contest on Facebook which helped to increasing the number of followers on from 1590 to 3232 within 2 months. • Produced clear and concise newsletters, travel blogs and PR articles to increase the company’s visibility among key target audiences.